I love that modern technology lets me connect with people all over the world, all from my office in Austin. But sometimes, it's nice to get out and meet people in person.
That's why I'm a big fan of traveling to sales and marketing conferences. Not only is the information presented at these events top-notch, the in-person networking opportunities more than make up for the costs of time and travel.
While I won't be attending all of these events this year, the following nine sales and marketing conferences all deserve a spot on your 2017 calendar:
1. The Revenue Summit
Dates: March 7th and 8th, 2017
Location: San Francisco, CA
Presented by Sales Hacker and #FlipMyFunnel, this two-day conference focuses on one thing: how sales and marketing can work together to scale.
You'll find sessions focusing on everything from scaling to $0-$1 million, presented by four industry experts who have actually made the leap themselves, to building the technology stack that'll enable your company to grow. According to past attendee Matt Heinz, president of Heinz Marketing:
"We are in the age of modern B2B, where marketing and sales need to partner together to serve the customer. The Revenue Summit brings the best and the brightest minds to help you modernize your organization at scale."
Even better, you'll enjoy all this great content from one of my favorite cities in the world: San Francisco.
2. ConversionXL Live
Dates: April 5th to April 7th, 2017
Location: San Antonio, TX
CXL is one of my favorite conferences, not just because of the top-notch speakers, including ConversionXL founder Peep Laja, growth hacking guru Sean Ellis and others. What really makes this event special is that attendees stay together the whole time. There's no breaking from sessions and going back to hide in your hotel room - you're really encouraged to connect as a group, because everyone stays together in the same space on the outskirts of San Antonio.
Sure, that might sound a little cheesy, but I met my business partner Alex Cleanthous there last year, over a round of mini-golf. It's a great choice if you're looking for more out of your conference experience than great sessions.
3. Marketing Nation
Dates: April 23rd to 26th, 2017
Location: San Francisco, CA
Whether you're a Marketo user or just a marketer with an interest in marketing automation, you won't want to skip Marketo's four-day summit, Marketing Nation.
In total, the event boasts more than 100 sessions and 11 keynote addresses, delivered by top names in the web marketing world. The hands-on training opportunities and on-site Marketo employees make this the perfect event not just to learn Marketo in-depth, but to drive greater ROI from your marketing automation systems than ever before.
Dates: May 3st and June 1st, 2017
Location: Vancouver, Canada
Canadian readers - this one's for you. Traction is a relatively new event, but attendees are already enjoying its focus on getting, keeping and growing customers. Past participant Daniel Saks, co-founder and CEO of AppDirect, had this to say about the event:
"Traction is THE conference to supercharge your business by learning from thought-leaders of the fastest growing companies in the world!"
5. Growth Hackers Conference
Date: May 24th, 2017
Location: Los Angeles, CA
One day, one single focus on what it takes to build a high-performing growth team encompassing product, design and marketing. It's the Growth Hackers Conference, and it's regularly attended by the likes of Andrew Chen, Rand Fishkin and Larry Kim.
If growth is your goal for 2017, put this event on your calendar now.
6. Unbounce Call to Action Conference
Dates: June 25th to 27th, 2017
Location: Vancouver, CA
Another option found in the great city of Vancouver, Unbounce is more than the sum of its sessions. Organizers claim to "spoil their attendees," with perks including "breakfast, lunch, snacks, activities, after parties, swag, conference notes and full access to the recordings of every session."
Featuring speakers from Unbounce, Moz, Copy Hackers, Seer Interactive and more, this is an event conversion-oriented marketers won't want to miss.
7. Content Marketing World
Dates: September 5th to 8th, 2017
Location: Cleveland, OH
The largest content marketing-specific conference - as well as one of the few industry events located outside of the major coastal cities - Content Marketing World boasts 3,000+ marketer attendees who come together to talk about the future of content marketing.
In addition to sessions presented by some of the top names in the space - including Jay Baer, Brian Clark and Heidi Cohen - CMI 2017 will be adding breakout sessions intended to deepen relationships and give participants a chance to put what they've learned into action.
8. Inbound by Hubspot
Dates: September 25th to 28th, 2017
Location: Boston, MA
Every year, Inbound is packed full of high-value sessions, broken into recommended tracks covering both subject-specific information (for instance, "Marketing - Analytics" and "Marketing - Nurturing & Email") and broader overviews of industry issues (check out the "Science of Inbound" and "Future of Marketing" selections).
But in between the sessions? You're going to be treated to keynotes from speakers like Alec Baldwin, Gary Vaynerchuk, Anna Kendrick and Ta-Nehisi Coates, as well as entertainment from comedians like Amy Schumer, Trevor Noah and Ali Wong.
It's a great learning experience and a great time - all under one conference roof.
9. Growth Marketing Conference
Dates: December 7th and 8th, 2017
Location: San Jose, CA
I've been writing a lot lately about the way marketing is evolving - how it's moving from traditional, siloed paradigms to a more holistic "growth marketing" approach.
So I'm understandably thrilled to see an entire conference being put together around the subject - and I was excited to be a part of last year's event as a presenter on the subject of using content for growth.
This conference is one you shouldn't miss - get it on your calendar for December 2017.
What sales and marketing events are on your calendar for 2017? If you've got another one I should add to my list, let me know below: