As a sales leader, it's easy to get caught up in the number, the budget, the growth plans, the pipeline, the marketing alignment, and forget that your role is also to be the spiritual leader for every salesperson in your organization.

For 2017, in addition to your aggressive growth goals for your sales organization, I'm encouraging every sales leader to also make leading through inspiration, motivation and fun a priority.

It's been proven time and time again: Teams that work together and have fun together outperform disengaged teams.

And so today, here are three quotations from Steve Jobs, Richard Branson--both incredible spiritual leaders for their organizations--and Matthew McConaughey (who I think is a great source of inspiration in general).

These should get your creative juices flowing on how you can lead through inspiration, motivation and fun in 2017.

1. Don't forget about having fun

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"A business has to be involving, it has to be fun, and it has to exercise your creative instincts."

Richard Branson

Fun isn't something that often gets mentioned in business, let alone aggressive sales organizations pushing to hit goals. But teams that have strong culture and fun built into their ethos almost always outperforms those with drab and serious environments.

Richard Branson's Virgin brand probably is the epitome of a "fun" brand. It's not just an airline, or a hotel, or a bank, or a music label--it's a brand that exudes something more.

How can you incorporate fun into the day to day of your sales organization?

2. Be a team, not a collection of individuals

Great things in business are never done by one person. They're done by a team of people.

Steve Jobs

Sales can be a lonely job. It's your quota, your customers, your conversations, and then you have your one-on-one and pipeline review with your manager.

In larger enterprise deal teams (jargon alert), you tend to work with others like SEs and Marketing, and Training--but its still siloed by roles. I've consistently seen collaborative sales organizations outperform "sink or swim" organizations.

As a sales leader, how can you create an environment where you recognize team effort and salespeople helping each other regardless of territory or role?

3. Pushing boundaries can be fulfilling

My rule is to break one sweat a day.

Matthew McConaughey

Salespeople in your organization have to do scary things on a daily basis. Whether it is that cold call, or going into a larger than ever deal meeting, they are constantly pushing boundaries.

As a sales leader, it can be easy to get into a groove of pipeline reviews, deal calls, and coaching. And in that groove, you can easily forget to push yourself.

The greatest leaders are constantly looking to set an example for their team by pushing themselves. In which publicly visible way can you push yourself next year? How can you can inspire your team?

Steve Jobs, Richard Branson, Matthew McConaughey are all incredible personas that inspires millions. These three quotations will hopefully inspire you to be an even more incredible leader for your organization in 2017 in a unique way.

Published on: Nov 18, 2016
The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.