Small business owners are relentlessly busy. But researchers are increasingly finding that the biggest regrets people have are related to working too much and not making time for family and friends.

Top regrets tend to center on relationships and work, although people describe their regrets about relationships more strongly than ones about their jobs and other nonsocial aspects of their lives. According to Neal Roese, professor of marketing at the Kellogg School of Management at Northwestern University, who conducted research on the subject, people most regret not having, losing, or experiencing a reduction in the quality of their social connections. And while romantic relationships ranked highest, with family close behind, friendship-related issues ranked eighth in frequency of regrets. In essence, people often know how important it is to invest in love and family, but friendships are easier to let slide.

So, even if you don’t have time today, give a good friend a call and make plans with them soon. You won’t regret it.

Published on: Sep 4, 2017