logo
  • Newsletters
  • Lead
  • Innovate
  • Grow
    • Login
logo

    Startup

    • Best industries
    • Funding
    • Incubators
    • Business Plans
    • Naming
    • Home-Based Business
    • The Ups Store View

    Grow

    • Strategy
    • Operations
    • Sales
    • Marketing
    • Customer Service
    • Franchises
    • Build

    Lead

    • Safeguards
    • Peak Performance
    • Company Culture
    • Public Speaking
    • Hiring
    • HR/Benefits
    • Women Entrepreneurs
    • Productivity
    • Rising Stars

    Innovate

    • Creativity
    • Invent
    • Design
    • Pivot

    Technology

    • Cloud Computing
    • Social Media
    • Security
    • Data Detectives

    Money

    • Exit Interview
    • Personal Capital
    • Bootstrapping
    • Crowdfunding
    • Venture Capital
    • Borrowing
    • Business Models
    • Personal Finance

    Inc. 5000

    • Inc. 5000 Series: California
    • The 2019 US List
    • The 2019 Europe List
    • Apply Inc. 5000 US
    • Apply Inc. 5000 Europe

    Inc. BrandView

    • Cox Business
    • Deloitte
    • Intel
    • PPG
    • The UPS Store View
    • Whoop View
    • Principal
    • Branded Content

    Subscribe

    Subscribe to Inc. Magazine

      Subscribe

      Subscribe to Inc. Magazine
        • Watch
        • Guides
        Follow:
        • Group 5
        • Group 3
        • Fill 1
        • Group 3
        • Group 3

        Subscribe

        Subscribe to Inc. Magazine
          • Help Center
          Follow:
          • Group 5
          • Group 3
          • Fill 1
          • Group 3
          • Group 3
          logo

          Best Workplaces

          Awarding excellence in company culture.

          Regular Rate through January 15

          Apply Now
          logo
            • Login
          logo

            Subscribe

            Subscribe to Inc. Magazine

              Subscribe

              Subscribe to Inc. Magazine
                  Follow:

                    Subscribe

                    Subscribe to Inc. Magazine
                        Follow:
                          Your Next Move

                          How to Turn a Buzzy Startup Into an Enduring Brand

                          • Shape
                          By Inc. Video Staff

                          Co-founder and CEO David Heath on why the fast-growing sock company has shifted its focus to the long term.

                          Inc. helps entrepreneurs change the world. Get the advice you need to start, grow, and lead your business today. Subscribe here for unlimited access.
                          Sep 11, 2020
                          Sponsored Business ContentDianomi logo
                          • Privacy policy
                          • Notice of collection
                          • do not sell my data
                          • Ad vendor policy
                          • terms of use
                          • Advertise
                          • help Center
                          • sitemap
                          COPYRIGHT 2021 MANSUETO VENTUREScopyright policy logo